Prima Valentina
Where Comfort Meets Your Confidence

These seamless intimates deliver impressive comfort and support, sculpting your natural curves while maintaining a barely-there feel. The fabric is exceptionally soft—think premium, not just basic. Every detail, from the smooth fit to the invisible seams, is carefully considered to ensure nothing shows under your clothes and everything stays put. It’s clear that quality and thoughtful design are at the core of these pieces.

Full Collection

The Collection

Deauville Collection Full Coverage Brief 056, Black, Size M

Designed for Real Bodies

Perfect Fit Promise

Our sizing runs true across Small to 3XL because every body deserves shapewear that actually fits. Each piece is tested on diverse body types to ensure consistent comfort and support.

Invisible All-Day Wear

Advanced seamless construction and strategic compression zones mean no rolling, no lines, no constant readjusting. Just smooth confidence that stays put from sunrise to sunset.

Premium Quality, Fair Pricing

Italian microfiber and French lace sourced directly from mills. Professional-grade shapewear at accessible prices because feeling amazing shouldn’t cost a fortune.

The Prima Valentina Story

Here’s how Prima Valentina really got rolling: picture a modest Milan apartment, Valentina herself working late into the night, determined to fix lingerie that just never fit right. Out of those hands-on, espresso-fueled evenings came a realization—intimates should work for your body, not against it. That’s the core of our business to this day: every piece still gets the same careful attention to fit that sparked those first after-hours alterations, because honestly, the right foundation changes how you show up in the world.

Our atelier has grown past its humble beginnings, but our standards haven’t budged. Each seam, every material—scrutinized by women who actually wear what we make. We insist on sourcing premium fabrics from longstanding family mills in Como and Biella—the same trusted by major Italian fashion houses—because quality isn’t up for debate when it comes to what’s closest to you.

We’re known for being uncompromising; our team will reject products for flaws others might not even spot. That’s intentional. After years of fitting thousands of women, we know confidence isn’t about chasing perfection—it’s about knowing your clothes work for you, so you can focus on business, family, or anything else your day demands. Whether you’re leading meetings, managing a busy household, or working late, your underwear should never be a distraction.

Every Prima Valentina piece is wear-tested in real life, with real feedback from real women.

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Real Stories from Our Prima Valentina Community

The silk feels like luxury against my skin, and the fit is absolutely perfect. I finally found lingerie that makes me feel confident and beautiful every single day.

Elena M.

After trying the lace collection, I can’t go back to anything else. The attention to detail is incredible – you can tell these pieces are crafted with real care.”

Jessica R.

Serious woman with long dark hair indoors

I was hesitant about ordering online, but the sizing guide was spot-on. The fabric quality exceeded my expectations, and it’s held up beautifully after multiple washes.

Sophia T.

Curated for Every Moment

Romantic Lace Collection

Everyday
Essentials

Bridal & Special Occasions

Sleepwear & Loungewear

Got Questions?

How do I find the right size?

The brand provides a detailed size chart with measurements for bust, waist, and hips. Taking accurate measurements and comparing them to the chart ensures the best fit. Many customers find it helpful to measure themselves while wearing a well-fitting undergarment.

What materials are used in the products?

Items are crafted from premium fabrics including silk, organic cotton, modal, and responsibly-sourced lace. Each product page lists specific fabric compositions and care instructions for that particular item.

How should these items be cared for?

Hand washing in cool water with gentle detergent works best for most pieces. Delicate items should be air-dried away from direct sunlight. Machine washing on a gentle cycle in a mesh bag is acceptable for some cotton pieces – check individual care labels.

What is the return policy?

Items can be returned within 30 days of purchase in original condition with tags attached. Due to hygiene regulations, certain items cannot be returned once the protective hygiene strip is removed. Full return details are provided with each order.

How long does shipping take?

Standard shipping typically takes 3-5 business days within the continental US. Express shipping options are available for faster delivery. International shipping times vary by destination and can take 7-14 business days.

Prima ValentinaWhere Comfort Meets Your Confidence